WHOLESALE COFFEE · SAN DIEGO

Build a coffee program.
Open up new possibilities.

A reason to visit. More ways to buy.
A local story to share.

Think beyond “just fill the cup.” Build an additional revenue opportunity around your customers, menu and operation.

Locally roasted specialty coffee, with personal guidance to help you launch.

Discuss Your Coffee Program Explore the possibilities

Simple equipment. Launch guidance. Personally quoted.

Marlette beside her coffee roaster in Escondido
THE PERSON BEHIND YOUR COFFEEMarlette Vater · SCA-certified roaster, trained in Copenhagen
Roasted in EscondidoCafés & restaurantsNeighborhood shopsOffice coffee

THINK OF COFFEE AS A PROGRAM

Coffee can do more
for your business.

A reason to visit. A complement to your food. More ways for customers to buy.

01 / COFFEE + FOOD

Give guests another reason to visit.

Reach coffee-seeking guests and pair a great cup with the food you already serve.

02 / ADDITIONAL REVENUE

Create more ways to buy.

Explore take-home bags, selected brew methods and add-ons that fit your operation.

03 / LOCAL CONNECTION

Make the story part of the experience.

Share an Escondido maker’s story that complements your café, restaurant or shop.

BUILD AROUND WHAT WORKS FOR YOU

A practical start.
Room to grow.

Specialty coffee doesn’t have to mean specialty equipment.

Great coffee is possible across brewing methods. Brew ratio and grind size matter as much as the equipment.

We help you optimize both for your setup, with coffee education and support through your launch.

Specialty coffee doesn’t automatically mean a higher cup price.

Start with your current menu prices and cost per served cup. Look at the whole program before changing prices.

Additional sales can support growth without raising the price of your existing cup. Coffee-seeking guests may also buy food. Retail bags, selected brew methods and add-ons offer more ways to buy. Evaluate contribution after ingredients, labor and waste.

Coffee quality matters to customers: ZS’s 2025 U.S. review analysis. Individual business results will vary.

TWO WAYS TO BUILD YOUR PROGRAM

Serve it. Stock it.
Find what fits.

Choose the opportunity that fits your business. Ask for our wholesale line sheet to explore the coffees and order details.

01 / BEHIND THE COUNTER

Serve Our Coffee

For cafés, restaurants and offices serving specialty coffee.

  • Coffee selected for your customers and menu.
  • Brew-ratio and grind-size optimization.
  • Education and launch support.
Let’s talk about serving coffee
02 / ON YOUR SHELVES

Stock Our Bags

For shops adding locally roasted coffee to their shelves.

  • Packaged coffee suited to your customers.
  • An opening assortment that fits your shop.
  • Personal guidance on ordering and reordering.
Let’s talk about stocking bags

OPTIONAL WAYS TO BUILD YOUR PROGRAM

Your signature blend

Custom blend development with flavor consultation, tasting iterations, a blend name and story, and retail-label design.

Coffee Program Blueprint

A focused review of your menu, workflow, equipment, training needs and revenue opportunities. Combine it with custom blend development.

Wholesale partnership

Optional agreements with partnership pricing based on term and volume, price stability, priority roasting and delivery scheduling, and ongoing brewing support.

Already on local shelves.

Find Marlette’s Coffee at Mi Hita in Escondido and Golden Door Country Store in San Marcos.

Meet our retail partners

START YOUR PROGRAM

Ready when you are.

  1. 01

    Meet & taste.

    We visit your business for a brewing demonstration using your brewer of choice.

  2. 02

    Find your fit.

    Select your coffee, review the wholesale line sheet and discuss any optional services.

  3. 03

    Launch with support.

    Start right away with flexible payment terms, coffee education and brewing guidance.

Discuss Your Coffee Program

BEFORE WE TALK

A few good
questions.

Who is the wholesale program for?

Cafés, restaurants, offices and shops looking to serve specialty coffee or stock retail bags.

How do I get pricing and order details?

Our wholesale line sheet is available upon request. Contact us for the current coffees, bag formats and ordering details, or to discuss partnership pricing.

Do you deliver to my business?

We deliver to North County San Diego. Contact us with your location to determine delivery eligibility.

Can we taste the coffee before deciding?

We love to visit your business and perform brewing demonstrations in your brewer of choice, helping you select the perfect coffee for your customers.

Do we need specialty coffee equipment?

No. We help optimize brew ratio and grind size for your brewing method and equipment, with education and support through your launch.

How soon can we start, and what are the payment terms?

We can start right away and offer flexible payment terms. Contact us to arrange your first order and a reorder plan that suits your business.

EXPLORE YOUR COFFEE OPPORTUNITY

What could coffee add
to your business?

Tell us about your business. Let’s explore your coffee program, a brewing visit or our wholesale line sheet.

Only your name, business name and email are required.

A small company. A personal connection.

Tell us a little about your business. Name, business name and email are required.